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MATCHA & MASCARA - ecomConnect Market

MATCHA & MASCARA

Services

Lebanon, MENA

Matcha & Mascara is a purpose-driven platform for healthy beauty.

Maria Farah founded the MATCHA & MASCARA, a purpose-driven marketplace for healthy beauty, following a breast cancer diagnosis at 28 years old. With a background in Biological Sciences, Healthcare Management & Quality Control combined with work experience in fashion and pageantry, she envisions MATCHA & MASCARA to be the best of both worlds, a haven of natural and safe products for everyone.

The marketplace operates in Lebanon and presents a selection of natural and effective beauty care products.

online stores

Social Networks

ITC project

E-commerce for Women-led Businesses

Under the Women Entrepreneurs Finance Initiative (We-Fi), ITC's ecomConnect team implemented the E-commerce for Women-led Businesses project in Lebanon and Tunisia to support women-led small businesses to access new markets through e-commerce platforms and improve their e-commerce-related business environment and infrastructure.

Funded by:

The World Bank

Location

Lebanon, Tunisia

All Products

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ABOUT US

ITC ecomConnect programme empowers micro, small and medium-sized businesses in developing and least developed countries to sell online through its personalized learning programme, technical assistance, digital tools and innovative solutions, together with local and international partners. It offers an online community for learning and networking.

ABOUT ITC

The International Trade Centre (ITC) is the joint agency of the United Nations and the World Trade Organization fully dedicated to supporting the internationalization of micro, small and medium-sized enterprises. Its joint mandate combines expanding business opportunities for these companies while fostering sustainable and inclusive development.

Contact

International Trade Centre (ITC)

54-56 rue de Montbrillant

1202 Geneva

Switzerland

ecomconnect@intracen.org

LINKS

INTERNATIONAL TRADE CENTRE

EULA