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Lella Fatma El Beya was born in 2018 from the crazy dream of 4 girls wishing to pay tribute to their mother by dedicating the name of their brand to her memory.
The company specialised in olive oil production and aims to improve the quality of olive oil by taking care of the olive trees, the picking technique, the grinding of the olive oil and its conservation.
online stores
Social Networks
ITC project
Under the Women Entrepreneurs Finance Initiative (We-Fi), ITC's ecomConnect team implemented the E-commerce for Women-led Businesses project in Lebanon and Tunisia to support women-led small businesses to access new markets through e-commerce platforms and improve their e-commerce-related business environment and infrastructure.
ITC ecomConnect programme empowers micro, small and medium-sized businesses in developing and least developed countries to sell online through its personalized learning programme, technical assistance, digital tools and innovative solutions, together with local and international partners. It offers an online community for learning and networking.
The International Trade Centre (ITC) is the joint agency of the United Nations and the World Trade Organization fully dedicated to supporting the internationalization of micro, small and medium-sized enterprises. Its joint mandate combines expanding business opportunities for these companies while fostering sustainable and inclusive development.
International Trade Centre (ITC)
54-56 rue de Montbrillant
1202 Geneva
Switzerland
