Hoa Tien Brocade is a long-history cooperative based in Hoa Tien village where is one of the most famous brocade weaving cradles of Thai people in Nghe An province for more than 100 years.

In 2010, Ms. Sam Thi Bich started a cooperative business to help increase the income of Thai women – almost skillful women over 30 years old, preserve their traditional culture. In Hanoi, Ms. Sam Thi Tinh has opened an embroidery and naturally dyed studio continuing her mother’s work and bringing the beauty of handicrafts spread to the world.

Every Hoa Tien item is made entirely by hand from planting raw materials, dyeing fabrics, weaving, embroidering into fashion accessories and home decor. We promote ethical brand and strives to make eco-conscious fabrics that are kind to our planet and provide the quality, comfort, and friendliness our bodies and home deserve. Our products are made to look great in many different functions.

Our mission is to keep harmonize community culture, economics, the joy of Thai People’s life. Our goal is to renewal the craftsmanship of local Thai artisans while preserving Thai culture and traditions.
Hoa Tien Brocade honor the Thai culture, motivates ethnic spirits, empowers families and communities.

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ITC project

ecomConnect for SheTrades Commonwealth

The programme aims to increase the participation of women-owned businesses in trade in order to increase economic growth and job creation in Commonwealth countries. The International Trade Centre's ecomConnect team has coached small businesses, ranging from the information technology (IT) and tourism sectors to online retailers, to improve their websites, social media accounts and overall visibility on search engines.