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AZAI - ecomConnect Market

AZAI

Beauty and Personal Care

Costa Rica

Azai Natural Care is «A Dream Come True» for Ana Leticia Núñez from Costa Rica.
Since her childhood, she was fascinated to see her grandmother using leaves and flowers from the garden to create preparations that improved her well-being. Convinced that the answer to aesthetic needs lies in nature, Ana Leticia was inspired and founded Azai Natural Care, a brand committed to purity and effectiveness in personal care products, merging well-being with environmental awareness.

Azai Natural Care uses natural and sustainable ingredients. Their skin and hair products offer enriching experiences without harmful chemicals or animal cruelty. It has a strong commitment to ethics and quality, merging the well-being of body care with environmental awareness.

At Azai, they focus on elevating beauty routines with innovative formulas and captivating fragrances, creating an authentic connection between their products and nature. Clients undertake a journey of authentic and sustainable personal care, through beauty routines that are a tribute to nature.

online stores

Social Networks

ITC project

Women and E-Commerce

Women and E-commerce project linking Central American Women Business Enterprises (WBEs) with the Global Gifts and Home Decoration Market aimed to improve the export performance of women-owned businesses from Central America to sell online.

The project beneficiaries were 200 women-owned businesses involved in the sale and export of handicrafts for the gift and home decoration industries. Alongside work to improve product quality and design, the women-led businesses were trained and prepared to be listed on international online marketplaces such as Etsy and eBay, develop and optimize their own websites, use different digital marketing channels to generate traffic and sales, receive online payments, prepare orders for shipment, and provide quality customer service.

Funded by:

The European Union (EU)

Partners:

Location

Central America, Costa Rica, El Salvador, Guatemala, Honduras, Nicaragua, Panama

Read more:

https://intracen.org/our-work/projects/central-america-linking-women-business-enterprises-wbes-with-the-global-gifts

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ABOUT US

ITC ecomConnect programme empowers micro, small and medium-sized businesses in developing and least developed countries to sell online through its personalized learning programme, technical assistance, digital tools and innovative solutions, together with local and international partners. It offers an online community for learning and networking.

ABOUT ITC

The International Trade Centre (ITC) is the joint agency of the United Nations and the World Trade Organization fully dedicated to supporting the internationalization of micro, small and medium-sized enterprises. Its joint mandate combines expanding business opportunities for these companies while fostering sustainable and inclusive development.

Contact

International Trade Centre (ITC)

54-56 rue de Montbrillant

1202 Geneva

Switzerland

ecomconnect@intracen.org

LINKS

INTERNATIONAL TRADE CENTRE