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The World Bank - ecomConnect Market

The World Bank

With the support of the Women Entrepreneurs Finance Initiative (We-Fi) by the World Bank, ITC supported more than 150 women-led small businesses in the MENA region to access regional and international markets through e-commerce.

Partnership Target:
  • Provide access to new markets through e-commerce platforms
  • Improves the e-commerce business environment and infrastructure in the Mena Region
Implementation Countries:
  • Lebanon
  • Tunisia
Funded Projects:
  • E-commerce for Women-led Businesses

“Thanks to the E-commerce for Women-led Businesses project and ITC’s mentorship, we have been able to come up with new strategies to strengthen our online relationships with our customers. It is a continuous process that my team and I really enjoy working on.”

Maya Mukhi, project beneficiary and co-founder of Mukhi Sisters